Tata Motors plans to sell 10,000 units of Nano model per month
After being on a roller coaster ride for more than 2 and a half years, the country’s cheapest car TATA NANO is all geared-up to register a massive sales jump in the coming months. The country’s largest auto maker Tata Motors has said that it plans to sell 10,000 units of Nano a month, a growth of over 233 percent.
“The festive demand has seen a very good uptick. We are quite confident the monthly sales numbers of the Nano should be hitting 10,000 units much before 2012-end, said Prakash M Telang, managing director (India operations), Tata Motors.
According to the company, Tata dealers have registered a massive pick-up in demand for Nano during this festive season. In a recent statement, a company spokesman said, “Tata Motors has consistently said it is confident about sales of the Nano, as marketing and sales initiatives take root. We do not issue retail sales numbers, as per norms of the Indian industry, but suffice it to say that retails sales (of the Nano) have been strong.”
Meanwhile, the firm is looking forward to roll-out a new edition of Nano model in year 2012, which will be hosting improved interiors. The new edition Nano will be available in select markets without any hike in the pricing. The company will also roll-out an anniversary edition of the car in March 2012, on the occasion of completion of three year of Nano model in the Indian market.